We’re employee-owned, every team member you work with brings the mindset of a business owner.
Alan Coleman, CEO
It’s not just businesses we are passionate about growing. Since 2018, we’ve been contributing over 1% of our revenues to reforestation. We’ve been purchasing farmland and converting it back into native woodlands.
To date, we’ve planted over 50,000 native trees across two beautiful sites in Wicklow
We host tree planting days, where Wolfgangers actively participate in planting trees, making a direct & positive impact.
We commit 1% of our revenues to Wolfgang Reforest, a project dedicated to purchasing and restoring farmland to native woodland
To date, we’ve planted over 50,000 native trees across two beautiful sites in Wicklow
We host tree planting days, where Wolfgangers actively participate in planting trees, making a direct & positive impact.
We commit 1% of our revenues to Wolfgang Reforest, a project dedicated to purchasing and restoring farmland to native woodland
In 2017, Wolfgang Digital founder Alan Coleman heard writer and broadcaster Manchán Magan on the radio, speaking passionately about the magic of Ireland’s ancient woodlands. Alan was captivated. Within days, he found himself wandering through Tomnafinnoge, the last remnant of the great Tinahely Oak Woods, wide-eyed, inspired, and wondering what Wolfgang could do to help restore Ireland’s lost forests.
Soon after, Manchán visited the Wolfgang Digital office to share his stories in person. The team was spellbound. That day, we made a bold commitment: Wolfgang would donate 1% of its revenues to reforest Ireland. But we didn’t stop there. We also pledged our time and skills to build and market a social enterprise dedicated to bringing Ireland’s forests back to life. And so, Wolfgang Reforest was born.
In 2019, we set off across Ireland in search of the perfect land to reforest, from Blessington to Brian Boru country in Co. Clare. After many miles and many muddy boots, we discovered an enchanting field bordered by a well-known walkway and a gentle, winding river. Even better, it lay just a short distance from Tomnafinnoge Woods, where the dream had first taken root. This proximity made the site ideal for reforesting with Tomnafinnoge’s own ancient oak acorns, the perfect beginning for the revival of the nearly lost Great Tinahely Oak Woodlands.
Wolfgang Reforest is a social enterprise, which means every cent of profit is reinvested into buying more land and planting more trees. Unlike a traditional charity, we’re structured to grow to scale our impact and help Ireland’s forests thrive once again.
We grew up with the beautiful notion of “Green Ireland”, but this is not the reality. We are the least forested country in Europe, and among its highest per-capita carbon emitters. With a climate ideal for tree growth and formerly forested land ready to recover, Ireland is now the land of opportunity for reforestation.
Although Ireland’s green fields and commercial forests appear lush, they’ve devastated biodiversity. Most plantations, like Sitka spruce, are timber-focused, barren ecosystems. Restoring native trees and natural habitats is the most effective way to revive wildlife and protect species.
Research has shown that planting trees is our most impactful activity for sucking carbon dioxide out of the atmosphere and stabilising our weather systems. Achieving carbon neutrality means planting a diverse range of native Irish trees in areas where they once naturally thrived.
We started with 15 acres of land bordered by the Wicklow Way and the River Ow, with the aim of restoring it to a healthy Native Irish Woodland.
As things took off, we realised we needed more space to plant. Not long after, we bought another 38 acres about 6km down the road. Between the two sites, we’ve now planted over 50,000 native Irish trees, helping to bring back a mix of species and habitats once common in this part of Wicklow.
These new forests are already supporting more wildlife, improving the soil, and helping to restore the River Ow. The Wolfgang Forest is about more than trees - it’s about people coming together to bring life back to the land. We’d love more people to join us as we keep growing.
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